How to design a city district?

01.03.10

We started to make a double page series of Tartu city districts in Tartu Postimees (the local paper in Estonia). When it comes to double page series, there has to be always some kind of obligatory element and so we made up some ( for example city map as a rubric, the city district in a close-up, table of statistics, three or four interviews with people, picture quiz and etc). The first double page series have appeared in print.

When you design double page series, there is always one main question: How to design a powerful focus, what should you focus on?

This time we deliberately chose a different way, there is no one or clear high-powered focus, there are many equal units (stories, photos and graphics) and one still has to design it in the way that it becomes nice integral whole. There still should be something to construct the double page design around. In the first versions, we have tried to put the table of statistics in the centre of the background. The next ones probably will be different.


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